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Social Media Workshop

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Introduction

Keen to start using Social Media to promote your business but unsure how to get started? This one day course provides an introduction to the most widely used Social Media tools and how you can best use them to engage with customers and prospects to grow your business.

Who is the course for?

Ideal for any small business owner or manager.

Course Benefits

Learn the basics and start seeing the benefits from engaging with customers on lots of new communication channels.

Course Content

Get to grips with how social media works and start feeling the benefit of engaging openly and regularly with customers and boosting trade.

  • Identify the advantages to your business of a social media strategy
  • Introduction to the power and potential it has to add value to you & your business
  • The various platforms to consider
  • The need to develop engagement and the social media conversation with customers
  • Getting set up and the basics. Predominantly looking at Facebook and Twitter but also exploring other channels e.g. You Tube and Instagram
  • Clear ideas of what, how and when to post
  • Tools and methods to optimise time spent on social media activity
  • Developing a plan and strategy

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