Topics Covered include
- Importance and benefits of early engagement with stakeholders
- Project management tools and techniques
- Financial management
- Marketing/Promotional mix
- Risk assessment
- Environmental impacts/waste management
- Management of noise
- Transport management
- Licensing Act 2003
- Door policy
- Evaluation of a promotion
The course is accompanied by an innovative and interactive style workbook designed to encourage the consideration of good practice, tools and techniques to ensure promotions are run safely and profitably. The workbook contains case studies, exercises and examples to help bring the syllabus to life. The workbook is arranged in numbered sections, each with subsections and contains all the knowledge required and the assessment criteria define the areas tested in the examination.